I just completed my registration form to attend the Canadian Information Technology Law Association conference in Montreal later this month. This annual conference is consistently the best conference for IT lawyers, covering a host of cutting edge topics. For more detail:
The Sixteenth Annual Canadian Information Technology Law Association (“IT.CAN”) Conference will be held in Montreal, QC, October 29-30, 2012. For the full conference brochure including registration details, please visit our website at www.it-can.ca. If you have any questions about the program please contact Lisa Ptack, IT.CAN Executive Director at email@example.com.
That’s the title of my Slaw post for today. It reads as follows.
I’ve been thinking about mobile commerce recently, in part because I am on a panel at the Canadian IT Law Association annual conference tomorrow entitled “Mobile Business: Industry Trends, Public Policy Issues and Legal Implications” along with Jacob Glick of Google, and Eric Gross of Gowlings.
m-commerce is already here, and will grow significantly in the near future. Consider that mobile devices are outselling PC’s.
North America is not on the leading edge of this. Places like Japan and Korea, and parts of Europe are ahead of us.
As examples of what can be done, take a look at these McDonald’s interactive billboards. You play a game on the billboard using your phone to win a virtual coupon. (Ironically, the videos in the article at this link might not play on your iPhone).
Also see the virtual grocery store in a south Korean subway station. The walls have images of store shelves. You take pictures QR codes beside items you want, and the store delivers the purchases to you shortly after you get home.
The brochure for the Canadian IT Law Association’s annual conference is out. In my view this is consistently the best continuing education conference available for lawyers practicing IT/IP law. (And I’m not saying that just because I’m on a panel this year.)
The Fifteenth Annual Canadian Information Technology Law Association
It will be held in Toronto, ON, October 27-28, 2011. For the full conference brochure including registration details, please visit the website at www.it-can.ca. If you have any questions about the program please contact Lisa Ptack, IT.CAN Executive Director at firstname.lastname@example.org.